Total Petroleum Ghana Ltd launches a Loyalty Scheme for commercial drivers

Image of Troxi Club

Accra, July 17, 2018 - Total Petroleum Ghana Ltd., on 16th July 2018, launched a loyalty scheme for all commercial drivers in Ghana. This scheme dubbed "TOTAL TROXI CLUB” is the company’s special TOTAL Card package to help commercial drivers reduce their fuel and oil costs and at the same time, offer them rewards for their loyalty to the Total brand.

The Managing Director of Total Petroleum Ghana Ltd, Eric Fanchini explained that “Total
values each customer and for that matter, seeks innovative ways of addressing their specific needs. The company understands that fuels and oils, in general, are huge cost components for operating Taxi and Trotro services in the country; hence, the creation of the TOTAL TROXI CLUB to help manage their fuels and oils budget through a discount and reward scheme.”

Speaking about the TOTAL TROXI CLUB, the Card and E-Business Manager of Total
Petroleum Ghana Limited, Ellen Sarfo Kantanka said that “to join this special Club, a Taxi, or Trotro driver must register for a TOTAL Card from any Total service station in the country. Registration is Free. Each driver who registers receives an Instant Total-Branded Gift for an
initial loading of Ghc50. Registered Drivers enjoy Instant discounts every time they use their TOTAL Card to buy fuel or Engine Oil at any Total service station. Meeting monthly fuel purchase target also earns Driver members of the TOTAL TROXI CLUB a reward at the end of each quarter. Additional rewards will be introduced to this package for the benefits of members of the TOTAL TROXI CLUB from time to time.”

The CEO of the Association of Oil Marketing Companies, Mr. Kwaku Agyemang-Duah,
commended Total Petroleum Ghana for pioneering innovation in the petroleum downstream industry and for being the first oil marketing company to create a club like this for commercial drivers. He encouraged the company to keep innovating and urged other oil marketing companies to follow suit.

The TOTAL Card is a convenient way of paying for fuel, oils, car care products, food, shop products and all other services at any Total service station. The TOTAL Card has a special pin code which secures all transactions for cardholders.

Total PetroleumGhana Ltd., on 16th July 2018, launched a loyalty scheme for all commercial drivers in Ghana. This scheme dubbed "TOTAL TROXI CLUB” is the company’s special TOTAL Card package to help commercial drivers reduce their fuel and oil costs and at the same time, offer them rewards for their loyalty to the Total brand.